Small-Firm Strategic Research Partnerships: The Case of Biotechnology
نویسندگان
چکیده
The drug industry, powered by the huge profits of the 1980s, had lately embraced the concept of ‘strategic alliances’. Fervently in vogue, they were thought to solve a common problem: in a fractionated marketplace spanning countless diseases, an explosion in knowledge, and thousands of laboratories, no big company was big enough and no small one clever enough to go it alone. Berry Werth, The Billion Dollar Molecule (New York, Simon Schuster, 1994), p. 69.
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ورودعنوان ژورنال:
- Techn. Analysis & Strat. Manag.
دوره 15 شماره
صفحات -
تاریخ انتشار 2003